Windows Server 2008 won’t respond to ping requests out of the box—they’re blocked by default in the Windows Firewall ruleset. In the pre-R2 days, I used a simple command to enable ping in my development environments but apparently netsh firewall has been deprecated:
netsh firewall set icmpsetting 8
The replacement is—wait for it—netsh advfirewall firewall, like so:
netsh advfirewall firewall add rule name=”ICMP Allow incoming V4 echo request” protocol=icmpv4:8,any dir=in action=allow
Richard Siddaway has a PowerShell equivalent (presumably, I haven’t tried it myself but should have, I know… tsk, tsk).